myMG

myMG is a mobile app that targets women 40 and older regarding their mammography related activities. The goal is to provide experience tailored to the individual target user groups. For example, Risk calculator for women who are deciding when to have their first mammogram; My calendar and My Exams” for breast biopsy patients. The typical stories "include":

• Assisting women who approach 40 to make educated decision about when and how often to have mammograms
• On-boarding women who have biopsy procedures
• On-boarding and care for breast cancer patients

Design "process":

My first step is generating a wide variety of ideas. I did this by doing research on the Internet and form some hypotheses about design, while sketching on paper quickly. Some of the notable ideas "include":

• A simple infographic that mimics the multicolor paper sheets handed out to the patients in hospitals
• A voice user interface that simulates the experience of talking to a real world health care professional

I decided to create a typical mobile app. Imagine your smart watch or smart phone sending a notification 24 hours after your procedure saying that you are free to take showers!

Secondly, I start to create a couple of detailed mood boards to get myself excited about the user experience I"m about to build.

Then, I proceed to outline the information architecture (top-down) while at the same time draw individual screens (bottom-up). I did a quite bit of tweaks on small details, resulting in alternative designs for user testing down the road.

Lastly, I create a click-through to tell the whole story. This is for later to present the ideas to the business stakeholders and to validate them with the users.